Thursday, May 1, 2008

Follow Up System and Closing System

Dear Readers,


Do you know that the last goal for every marketing is what we call CLOSING.

This word is very popular to any one involving in marketing. Closing means generating income and make a cash. But many people don't understand that we need a system to assure that we will succed in closing.

By the way, what is a system?
A system is a systematically process that if an input enter to the system will result the certain result as hoped.

I will give an example. A digest system. When you eat any kind of food this system will process it into the energy and some rubish. And it means that the system work well.

In marketing, a system will make the marketing effort go to the success result. If we need a closing for the service, when we enter the leads into the system then in the time schedule once upon a time they will be a customer.

The need of closing system has relation to follow up system. The closing will happen after some follow up system done well. And closing is the end of good follow up. The follow up system that will assure that the leads understand much about the service and product, the awareness of the need, and the trust to the quality and result, will bring the to the closing end.

So some tip that I can give to make the follow up and closing system are as the following.
1. Breakdown the material of the service or product from the basic to advance. It will make the leads understand and can choose which is the fit to their need.

2. Talk the topic step by step. The first of all you can tell about some knowledge of the company, product, system and so on.
In the next meeting or letter, you can share about the awareness of the concept asset, health, love and so on. In the third you can talk about the believe or trust. Try make some inspiration to the leads, give some fact, and rational explanation. Finally you share about the joy when the goal achieved. And how will they feel if they are health and wealth, happy, and freedom.

3. Make the process seem to be natural. It need the expertise to be in this condition.

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